your product onpick a
button

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Pick a Button is a 3D animated would-you-rather series. We build the next episode around your product, and people share it.

1.89MInstagram views in three weeks
1.06Mviews on one episode
35Kshares of that episode
159Klikes across 43 episodes

Counted 14 Nov 2026. Most episodes get 4,000 to 8,000 views. Four of the last eight passed 50,000, two of them 500,000.

how your productgets in

Hay, bedding, food, treats, cages, toys. If pet owners buy it, it can be in an episode.

  • in the story

    The pets pile up, and your product is what they need.
  • your website on screen

    The character opens your shop to order. About two seconds, name and address readable.
  • on the button

    Pressing it gives you your product.
  • logo in the world

    On the character's shirt and on a prop in the room.
  1. you send photos and one fact

    Product photos, your logo, and the one thing people should remember.

  2. we write and build it

    You approve the script and how the product looks in 3D. One round of corrections is included.

  3. it posts, you get the numbers

    Instagram and YouTube, with your account as collab partner. A report follows after 7 days.

example ad: Tuftfield
  • the story is built around your product
  • the website comes up when the story needs it
  • marked as an ad from the first second
Tuftfield is a made-up brand. This episode was built to show what yours could look like.

whowatches

86%

are adults

18–24: 34.8% · 25–34: 41.8% · 35 and over: 9.3% · 13–17: 14.1%
55%

in the US, UK, Canada and Australia

US 35.5% · UK 10.0% · Canada 4.7% · Australia 4.3%
57%

are women

Women 57.1% · Men 42.9%

Instagram Insights for @pickabutton3d, 13 Nov 2026.

now youpick one

The show's two buttons on their pedestal

one episode

$150$300
  • One episode built around your product
  • Posted on Instagram and YouTube with you as collab partner
  • Run it as your own ad for 30 days
  • Report after 7 days
Book this one →

three episodes

$300$750
  • Three episodes over three weeks
  • Everything in the single package, for each one
  • 15,000 views across the three, or a fourth episode free
  • No competing brand on the channel for 30 days
Book this one →

Prices exclude VAT. Lower price for our first three sponsors. Paid before production starts.

what wehold to

  • every sponsored episode is labelled as an ad

    On screen, in the caption and with Instagram's paid-partnership label.
  • at most one episode in four is sponsored

    The channel stays worth watching, which is what you're paying for.
  • pet products and things pet owners buy

    No gambling, crypto, loans, alcohol, vapes or supplements.

let'sconnect

15-minute video call

pick a time that suits you

  • you talk to Oliver, who writes and builds every episode
  • you leave with an episode idea for your product
  • and a date it could post
Pick a time → The calendar opens right here. No account needed.